Our History

The world of Chili Charms

Chili Charms was born from a desire: to create a piece of jewelry that tells its own story.

Each charm is designed as a mini symbol to clip onto your bracelet, to create a unique, living, evolving story...

It's the desire to express yourself, to dare improbable combinations, to wear what you feel - without codes, without rules, just by feeling.

Today, the brand is growing with a community that mixes vibes, moods, identities.

Because here, jewelry isn't gendered. It's real, free, and reflects your image.

Welcome to the world of Chili Charms.

A world where every detail counts, and where it all starts with a charm. Create your Italian Charms Bracelet now.

How does it work?

Step 1:

Choose a bracelet from our collections or a basic bracelet. All our bracelets are made of stainless steel and are adjustable to fit any wrist!

Step 2:

Hundreds of possibilities are available to you thanks to our selection of charms and dangle charms. They can represent memories or your current mood.

Step 3:

Receive your selection in beautiful packaging, change, exchange and start again... (bottle only for shipments in FR)